Showroom Design 2017


OBJECTIVES

To design a display room for Martinrea International Inc. in Troy, MI to highlight their capabilities and showcase the products.

 

A variety of must-have and optional display elements to consider:

• room size: 33' x 23', (2) glass walls, (2) internal walls
• translucent vinyl graphics on both glass walls
• LED illuminated exterior above glass
• video wall (six 65" monitors)
• (4) 4' x 4' display pedestals (powered, LED illuminated)
• Martinrea timeline, Global presence - 20' wall mural
• patent wall (30 patents) 
• ceiling lightbox (graphics provided by the client)
• customer welcome counter/bar and bar stools, mini fridge, storage, planters

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PROCESS


 

Research

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Product Lines:

Aluminum, Flexible Manufacturing, Fluids, Metallics


 

INSPIRATION • Design Language

 Dynamic • Modern • Minimal • Clean • Forced Perspective • Beveled Edge

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Reference • Vinyl on glass

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Design and Visualization

Rhinoceros, V-Ray, Photoshop

Exterior

Exterior


 

FLOOR PLANS

 

Phase 1

Aerial view

Aerial view


 

Phase 2

The updates include:

• using the carpet that was already purchased by the client
• replacing the six monitors with one, larger size screen
• adding four pillars for product information and maps
• removing the patents and displaying the "lightweighting" part instead
• removing the glass case from the display pedestals
• making the ceiling light-box image monochromatic

Aerial view

 

Elements • Elevation


 
 
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Thank you